Learn how you can inspire positive feedback and reviews from your vacation rental guests.
Reviews look great on your vacation rental page. You love seeing satisfied guests who enjoyed your property and all of its amenities. Positive reviews, however, aren’t just something that can help you feel great about the service you’re providing. Reviews are also a vital tool that can make a critical difference when vacation rental guests consider which rental to select for their next stay. Read on to learn more about why reviews matter and how you can encourage positive feedback.
Why Reviews Matter
When looking for a vacation rental, guests want to know that they will stay in a high-quality location that provides the amenities they desire for their trip. Does your location offer all of the amenities you claim in the listing? Did previous guests have a positive experience in your rental? Vacation rental guests cannot check out their rental property ahead of time, so they are especially reliant on reviews from past guests. These reviews can give them a better idea of what it is really like to stay in a specific property.
With the rise of social media and online communication tools, many consumers have learned to trust online reviews—especially those backed by social proof—almost as much as they trust in-person recommendations from friends and family members. Positive online reviews can help build guest confidence in your vacation rental, while negative reviews may quickly deter them from staying with you. A lack of reviews can pose a roadblock to guests who rely on that information to decide where they want to stay while on vacation.
How to Encourage Positive Reviews of Your Vacation Rental
Once you’ve realized the importance of positive reviews, you will likely be eager to get them. Unfortunately, people are more likely to leave a review complaining about a negative experience than they are to issue a positive review about having the time of their lives. Try some of these strategies to build your review library and invite your past guests to share their positive experiences.
Make their vacation amazing.
Provide an incredible place for your vacation rental guests to stay, along with anything they need to make the vacation memorable. When you go above and beyond for your guests, they’re more likely to leave you the positive review you’re hoping for.
Follow up with your guests.
Send a follow-up communication after their stay. Let your guests know that you would love it if they would leave a positive review of your vacation rental to help encourage others to stay there in the future. Don’t forget to thank your guests for staying with you. When following up, continue to maintain the positive tone that has meant so much to them as they chose to stay with you.
Make it easy.
Guests will be much less likely to leave a review if leaving that review requires substantial time and energy investment on their part. Send out an email with an accessible link to add that review so your guests can easily leave the feedback you need.
If you’re looking to attract more guests to your vacation rental, quality reviews could be just the key you need to unlock more consumer consideration. With these strategies, you can increase the odds that guests will leave a positive review.
List Your Ocean City Vacation Rental at VacationAtMyPlace.com
Vacation At My Place is a vacation rental site serving The Delmarva Beaches, Ocean City, Fenwick Island, Bethany Beach, Dewey Beach, Rehoboth Beach, Lewes, and Chincoteague. Property owners can list their beach properties for free, while guests pay an industry-low 3% booking fee with an instant price comparison to national booking sites. We help people find the best vacation rental with one to five bedrooms, oceanfront or waterfront views, and access to swimming pools and other amenities.
For more information, email us at info@VacationAtMyPlace.com, call us at 877-287-VAMP (8267) or visit VacationAtMyPlace.com today! You can also follow us on Facebook, Twitter, Pinterest, and LinkedIn.